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Unilever, Shopee team up to support frontliners amidst the pandemic


From September 18 to 20, front-liners can receive Shopee discount vouchers, Unilever’s brand vouchers and more.

medical frontliners staring to the camera


Consistent with our drive to “Win with Purpose”, Unilever Philippines collaborates with Shopee to launch the Shopee Bayanihan: Frontliners Package, aimed to provide frontliners a special digital bundle they can use for personal needs.

From September 18 to 20, frontliners can avail of the exclusive digital package including ₱100 off vouchers to buy their favorite Unilever products.

The Shopee Bayanihan: Frontliner Package aims to support the rising heroes diligently battling the pandemic. The following may avail the package:

  • Health Care Workers (Hospital admin and janitorial services, Health and service personnel in LGU facilities)
  • Medical Professionals (Doctors, Nurses, Medical Technicians)
  • Police officers and Military Personnel
  • Coast Guards
  • Government Agencies (LGU workers, admin staff)
  • Delivery and Logistics Providers (Food, restaurant, medicine, logistics company drivers and riders)
  • Security Guards
  • Mortuary Services Personnel

Frontliners may avail of the package by signing up on the Shopee Bayanihan: Frontliner Package microsite in the Shopee App. For more information, please visit:

Bayanihan Steps

“As the nation continues to combat the spread of the pandemic, it important for us to step up and support our Filipino frontliners as they work tirelessly to continue the fight against the pandemic. In partnership with leading brands like Smart and Unilever, this initiative aims to provide them with exclusive vouchers and deals that they can use for themselves and their family members. Shopee is committed to supporting our frontline workers in any way possible. We will continue to develop great initiatives to help the Filipino community adjust and rebuild during this time of the pandemic,” says Martin Yu, Shopee Philippines, Associate Director.

As the country continues the fight against Covid-19, these frontline workers continue to endure the time being away from home and their families.

“Unilever seeks to build purposeful and meaningful partnerships and we are grateful to work with Shopee on this initiative that values and rewards the contributions of our frontliners. Through our purpose-driven brands, we continue to find ways to extend assistance and ‘malasakit’ where it is needed,” shares Kay Veloso - Palisoc, Unilever Philippines Head of E-Commerce.

This partnership is also aligned with Unilever’s Malasakit for All, a local response covering support for our employees, partners, and communities launched in March. Among the initiatives included are provision of hygiene relief packs and medical supplies to hospitals, NGOs, and affected groups nationwide.

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